Digital Content Creation - TikTok Reels - Winter 2023

Number of individual students required: 6-8 students OR Number of students required to work in teams: 6 teams of 1 student or 3 teams of 2 -3 students OBJECTIVE: As a part of our social media marketing initiatives with TikTok and Reels (Instagram), we’re looking for students to take on video-creating, shooting and editing for this initiative. The aim is to complete around 10-20 quality and polished videos with the guidance of our project lead for our platforms. FINAL PROJECT DELIVERABLES: At least 5 videos per student or 10 videos per team that have gone through video editing and approved TO SUCCEED AT THIS PROJECT, THE STUDENT WOULD NEED: An ability to pick up on new technology quickly (growth mindset) Strongly preferred if you have a previous experience or training with video shooting; but happy to train the right candidate. Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

Digital Content Creation - Tik Tok/Reels

Number of individual students required: 6-8students OR Number of students required to work in team: 6 teams of 1 students or 3 teams of 2 -3 students OBJECTIVE: As a part of our social media marketing initiatives with Tik-Tok and Reels (Instagram), we’re looking for Video shooting to take on the video creating, shooting and editing component of this initiative. Around 10-20 videos (15 - 20 second each) need the final touches. FINAL PROJECT DELIVERABLES: At least 5 videos per student or 10 videos per team that’s gone through the video editing and approved TO SUCCEED AT THIS PROJECT, THE STUDENT WOULD NEED: An ability to pick up on new technology quickly Strongly preferred if you have a previous experience or training with video shooting; but happy to train the right candidateUltimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

Sales Lead Generation for Plantish

Number of individual students required: 1-2 Students OR Number of students required to work in team: 1 teams of 2-3 After running operations as a solopreneur for the first year, the Plantish family has grown a little and now we’re looking for a new team member to help us develop a B2B and/or B2C sales program. If you like engaging with customers and consider yourself an outgoing, independent, and reliable person we have a very refreshing opportunity for you! We need assistance in developing a B2B and/or B2C sales outreach process as we grow our business to the next level. We would like to equip our future sales team with a plan that guides them in researching new prospects, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market. The project may include, but is not limited to: - Familiarizing with your business Students will build a quick understanding of your firm's industry, competitive space, and product/service. They will need up to one hour of your time but the more time you spend briefing them, the better the results will be. - Market research presentation A preliminary market summary including key stakeholder identification, learnings from interviews + research, broad market opportunities, identification of strategic selling need, key market focus proposition - Market assessment presentation Students will utilize their accumulated knowledge on your firm's market opportunity to give a presentation regarding potential industry focus, strategic selling need, and selecting a key market focus - Sales recommendations report A list of your 20 top identified leads, including a deep dive analysis of the top 4-6 prospects + a list of sales recommendations with supporting executable action steps for your firm's start-up's consideration. The final project deliverables are: A brief report detailing your research, recommended solutions, and an implementation plan. A Sales Handbook outlining the recommended sales process and strategy. A short presentation on the contents of the report and handbook. It should assist our sales team in successfully prospecting within our target market with actionable recommendations that will increase sales conversions. The insights that you provide will help our team improve lead generation and increase conversion rates to drive more sales. Ideally you are an eco conscious individual and you’ll help Plantish to expand our reach. You : - Are a self-motivated individual who wants to inspire change! - Are able to work independently and also collaborate as a team member - Are outgoing and love meeting new people + communicating with those who share your eco values - Capable of juggling a bunch of tasks and responsibilities - Have strong communication skills and a general positive attitude and outlook - Have strong organizational skills for managing multiple projects We will give you access to organizational assets to support this project such as personnel, website analytics, sales and brand collateral, and more. We can also suggest names of competitors and comparators to research. Website: www.plantishfuture.com Instagram: @PlantishFuture

Financial Analysis and Strategy

Number of individual students required: 1 - 3 students After running operations as a Sole proprietorship for the first year, the Plantish family has grown a little and now we’re looking for a new team member to help us financial analysis on product profits considering costs and expenses both on wholesale and retail perspectives. PROJECT SCOPE The final project deliverables are: A brief report detailing your research on formula for profits, recommendations, and an analysis plan. A guideline on financial strategy for top 3 product development, including templates for future uses. A short presentation on the contents of the report and guideline. It should assist our sales team in successfully prospecting within our target market with actionable recommendations that will increase sales conversions. The insights that you provide will help our team improve lead generation and increase conversion rates to drive more sales.