We have invested a little in Google adword without much success. Our team is looking for assistance to improve our SEO/SEM strategy to drive more traffic and improve our SEO positioning. The primary project requirements include:

1. Keyword analysis to determine relevant search terms to our organization
2. A strategy document to outline:

• Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
• Social media requirements to increase the number of followers/likes and share

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

• ranking among the top 3 in the search and gain an influencer status on social media. I would like to gain more followers without having to pay for it. My ultimate goal is to have a minimum of 5,000 followers each on Facebook and Instagram by the end 2023

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

• more qualified leads
• More visits to the website with reduced abandonment rate
• more 'free consultation' bookings
• more phone calls

Will provide mentorship on an as needed basis.