University of Lethbridge
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Management Policy and Strategy

MGT 4090
Closed
University of Lethbridge
University of Lethbridge
Lethbridge, Alberta, Canada
BO
brad olson
Associate Professor - Policy and Strategy - Dhillon School of Business
3
Timeline
  • February 24, 2021
    Experience start
  • February 25, 2021
    Project Scope Meeting
  • April 6, 2021
    Experience end
General
  • Undergraduate; 4th year
  • 60 learners; teams of 4
  • 20 hours per learner
  • Dates set by experience
  • Learners self-assign
Preferred companies
  • 5/6 project matches
  • Anywhere
  • Academic experience
  • Any
  • Any
Categories
Market research
Skills
competitive analysis business strategy data analysis research corporate strategy
Project timeline
  • February 24, 2021
    Experience start
  • February 25, 2021
    Project Scope Meeting
  • April 6, 2021
    Experience end
Overview
Learner goals and capabilities

Does your organization have a business management or strategy challenge you want to tackle? Are you looking for insights to help you navigate the current economic climate? In today’s global and turbulent business environment no firm can take its competitive advantage for granted; hence, the need to develop and implement superior strategies is more critical than ever before. In this project, student-consultants working in teams come with an understanding of the essence of contemporary strategic management, including analysis of competitive situations from the general management point of view, the issues of fit between key environmental forces and the firm's resources, within static and dynamic perspectives. They will analyze a strategic challenge of your choice and upon completion of the project, you will receive a detailed report and presentation.

Expected outcomes and deliverables

The final project deliverables might include:

  1. 10-15 minute presentation of key findings and recommendations
  2. A detailed report including their research, analysis, insights, and recommendations
Project Examples

Beginning in February, students in groups of 3-5 will work with your company to identify your needs and provide actionable recommendations, based on their in-depth research and analysis.

Project activities might include but are not limited to:

  • Examining key ideas of strategic management and business policy and how they pertain to your organizational context;
  • Employing sound managerial judgment and strategic thinking to address your challenge;
  • Applying strategic management approach for unstructured situations, diagnosing problems and recognizing opportunities, formulating and evaluating alternatives, making decisions and developing action plans;
  • Developing and implementing corporate and business strategies.
Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Provide an opportunity for students to present their work and receive feedback.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.