Social Media and Lead Generation (4 interns*)

Closed
HIP United
Toronto, Ontario, Canada
Amie Reiman
CEO/Founder
(14)
3
Project
Academic experience
120 hours per learner
Learner
Canada
Intermediate level

Project scope

Categories
Communications Marketing strategy Media
Skills
search engine optimization affiliate marketing canva (software) digital marketing keyword research video marketing video editing lead generation newsletters social media content
Details

Our team is looking for a social media marketing team who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:

  1. Keyword analysis to determine relevant search terms to our organization
  2. Strategy creation and implementation:
  • Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
  • Social media requirements to increase the number of followers/likes and share
  1. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
  2. Creating engaging content for prominent media websites

-- will have access to company design programs such as Canva and Pics Art (experience an asset)

-- content will drive sales to our e commerce where and when applicable

-- follow and engage with other accounts responding to comments, liking and boosting popular posts

3. Assist in growing subscription to newsletter

4. Promoting virtual events using the platforms listed below

5. Working with tools and programs such as launching a Twitter account, building the company Linkedin Page, Facebook, Instagram, Youtube (posting clips and condensing)

6. Content (video) editing, video marketing (tags, reels, embedding)

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve:

  • affiliate marketing program launch and growth

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

Deliverables
No deliverables exist for this project.
Mentorship

Hands on open door policy. Weekly meeting virtually, check ins. Direct instructions and flexibility to exhaust creativity and share new ideas. Mentorship in business strategy , project operations, brand building and execution.

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Education, Business services, Hospital, health, wellness & medical, Individual & family services, Public relations & communications

Hip United is a digital network made up of holistic health-supportive resources that, through a self-serve, a la carte menu, members can access wellness options and tools that are intended for all lives. Our health-in-progress mission means that we recognize the barriers faced in healthcare globally and acknowledge that striving towards wholeness is the number one way to combat problems at the surface level before they accumulate into larger issues.

Hip United is the 1st VIRTUAL WELLNESS HOLISTIC DIRECTORY featuring its turnkey digital rolodex of tools and services, providing users with vetted, professional resources in support of a Health in Progress for all lives! HIP also invites the educators and experts to host their services, products and educational tools to amplify their businesses and support the well-being of those seeking solutions around the world.