MBA Real-Time Decisions class

BUSA695
Closed
McGill University
Montreal, Quebec, Canada
Zihan Cai
Industry Liaison Officer
(6)
6
Timeline
  • January 4, 2025
    Experience start
  • January 7, 2025
    Kickoff meeting
  • January 14, 2025
    Q&A session
  • January 28, 2025
    Interim report due
  • February 4, 2025
    First meeting with the industry partner
  • February 25, 2025
    Second meeting with industry partner
  • April 22, 2025
    Experience end
Experience
2/3 project matches
Dates set by experience
Preferred companies
Anywhere
Large enterprise
Automotive, Business services, Consumer goods & services, Manufacturing, Technology
Categories
Market research Operations Competitive analysis Sales strategy Product management
Skills
planning marketing operations management student development master of business administration (mba) strategic management consulting
Learner goals and capabilities


Students complete this course in the first year of the MBA program. They come from diverse backgrounds with a wide variety of concentrations including Consulting, HR, Strategic Management, Marketing, Operations Management, Engineering and more. Most students have 5 years of work experience and can produce tangible outputs. 

Learners
Graduate
Advanced levels
50 learners
Project
64 hours per learner
Learners self-assign
Teams of 6
Expected outcomes and deliverables

This MBA course is a project-based class is a group project in which develop students’ real-world skills through analyzing an active decision being made by a partnering firm, making recommendations, and planning for implementation. All students work on their firm’s real-time decisions, in groups of 6 as consulting teams. They interact with representatives from the partnering firm on several occasions and will receive instruction from the instructor and guest speakers in workshops spread through the project period.

Student teams will deliver a 20-minute group presentation on their findings, examining your organization, identifying emerging threats and opportunities, developing a rigorous analysis, and propose recommendations. They will also submit an 8-to-10-page report covering substantively the same topic as their presentation. You and other members of your organization are welcome to attend the presentation session.

Project timeline
  • January 4, 2025
    Experience start
  • January 7, 2025
    Kickoff meeting
  • January 14, 2025
    Q&A session
  • January 28, 2025
    Interim report due
  • February 4, 2025
    First meeting with the industry partner
  • February 25, 2025
    Second meeting with industry partner
  • April 22, 2025
    Experience end
Project Examples

We partner with organizations that have strategic, marketing, analytic, or operational decisions on which they would like help or advice. Typically we lay out a mix of outward- and inward-facing projects. An outward-facing project might be a particular market analysis; an inward-facing one might be surveying best practices for employee retention. 


Deliverables for many of these projects would include a survey of market size & trends, some preliminary financial projections, and a go-to-market strategy. In the last two years, we have partnered with FinDev Canada (in 2023) and Dialogue (in 2022). In all such cases, we sign agreements with the clients that any material shared or knowledge generated will only be shared with the clients.


Examples:


External Focus

Client mapping: Map a list of possible new business clients that fall within our pre-defined criteria. This can be geographically broad (a sector, say) or focused (cross-market in a geography).

Mobilization-partner mapping: As above, but with respect to potential mobilization partners that we can try to target.

Stakeholder mapping: We want to revisit our present mapping, particularly in the Canadian landscape. We want to compare our original vision against present realities.

 

Internal Focus

Talent acquisition & onboarding: As we prepare to increase our workforce by almost 50% in 2023, we need to develop strategies to identify and source the right talent, and optimize our onboarding practices to maximize our absorptive capacity. What are best practices for onboarding, especially in a hybrid work environment?

Return to office: With growth of the organization, we need to rethink our RTO approach and what our hybrid workforce looks like going forward. What trends are developing in our peers? This will inform the kind of office space we need, as well as what we consider “purpose driven activities” that warrant in-person participation.

Corporate culture: FinDev Canada has quickly evolved from a start-up to comprise nearly 80 employees in less than five years. How do we ensure that we continue to build and promote a corporate culture founded on values of collaboration, innovation, and respect? How do we avoid building silos, and instead build cross-functional links through trust?